Michelle Jones.
Digital Marketing Specialist.

We Are Swindon & Swindon’s Charity Hub Founder.

I have worked in marketing for 20 years and I’ve specialised in digital marketing for the last 10 years. Everyone that I’ve worked with knows how passionate I am about what I do. Creating, and publishing new content online and then optimising it, so it reaches thousands of the right people, is where I’m at my happiest.

Digital marketing is very fast-paced and that keeps me on my toes. I really enjoy getting other people enthused about it too.

Volunteering – We Are Swindon Digital Campaign Manager.

I use my marketing skills to run the We Are Swindon campaign that I founded nearly six years ago, initially as an Instagram account. By creating the We Are Swindon’s Charity hub, I’m able to help local charities to engage with more local people. My campaign has thousands of followers on social media and has an active website. A Google Ad campaign is currently driving a lot of traffic to the charity hub.

All my digital marketing experience is used to help brands and organisations engage with more people, with storytelling, to make more conversions and keep up-to-date with online tools.

My Key Digital Skills. 
  • Marketing Campaigns.

  • Audience insight reports. 

  • Website management & development (WordPress).

  • Search Engine Optimisation.

  • Online content creation and optimisation.

  • Google: Analytics, Tag Manager, My Business, Ads, Search Console.

  • Social media: Facebook, Instagram, Twitter, LinkedIn, YouTube & TikTok.

  • LinkedIn Campaign Manager.

  • Facebook Business Manager.

  • Newsletters (Mailchimp).

My most recent work published online as Digital Engagement Manager for the Office of the Police and Crime Commissioner, Wiltshire and Swindon.

Campaign: Police and Crime Plan 2022 – 2025  #MakingWiltshireSafer
Digital Lead on publication, promotion and optimisation.

Creation and distribution of plan using Microsoft Sway making it accessible for all.

Campaign branding and design of campaign graphics.

Social Media Campaign across 5 channels for the Office of the Police and Crime Commissioner and the Police and Crime Commissioner.

Police and Crime Plan partnership work with other campaigns.

Other digital work delivered.

Digital recruitment campaign using organic social media and paid LinkedIn adverts.

My work portfolio:

Website examples.

We Are Swindon Website Michelle Jones

www.weareswindon.co.uk

We Are Swindon Prospect Hospice new website

www.prospect-hospice.net

We Are Swindon Michelle Jones Forward Swindon Ltd Website

www.forwardswindon.co.uk

We Are Swindon Michelle Jones SwindonUK Campaign Website

www.swindonuk.com

Social media campaign examples.

I have created and managed many social media paid and organic campaigns. These are some examples of paid campaigns for We Are Swindon and Prospect Hospice.

We Are Swindon Michelle Jones Social Media Specialist

We Are Swindon social media paid ad examples.

We Are Swindon Michelle Jones Social Media Specialist

Prospect Hospice social media paid ad examples.

Management of We Are Swindon social media campaign.

INSTAGRAM

5,870+ Followers
14,400 Last 28-day reach

FACEBOOK

3,200+ Followers
50,770 Last 28-day page reach

LINKEDIN

1,295 Followers
15,100 Monthly Impressions
6.25% Engagement Rate
(a good engagement rate on LinkedIn is 2-3%)

Google Ads/ PPC Campaigns for We Are Swindon.

Graphic Design and photography examples.

We Are Swindon Michelle Jones Graphic Design and Photography
Swindon and Wilshire Pride
Swindon Small Business Hub
We Are Swindon Michelle Jones Graphic Design and Photography
We Are Swindon Michelle Jones Graphic Design and Photography
We Are Swindon Michelle Jones Graphic Design and Photography
We Are Swindon Michelle Jones Graphic Design and Photography

Google local guide level 7.

Michelle Jones Google Local Guide Swindon

Feedback from some people that I’ve had the pleasure to work with. 

“Michelle has been a great help over the last few months for one of my B2B clients. Her understanding of digital marketing strategy, specifically around Google Analytics, has given us great insight into our online presence. Michelle’s experience with digital tools and her drive and personality, will make her successful wherever she works and will certainly bring significant organizational success to those she supports.”

Holly Purchase

“Michelle from: We Are Swindon has been AMAZING! She has been extremely friendly as well as very professional and efficient. She is experienced and passionate in everything she does for you, which you can see clearly in the work and the final result she produces for you. Personally I have had a wonderful experience dealing with Michelle at: We Are Swindon and will continue to use her services in the future. Thank you Michelle.”

Rich Whatton

“I had the pleasure of working with Michelle at Forward Swindon. She took exceptional pride in a job well done in her communications and marketing role. From digital media, social media, through to event management. All with an impressive attention to detail. She was passionate about promoting Swindon, supporting the Inward Investment and business engagement programmes. I wish her well for the future and look forward to working with her again.”

Paul Holmes

“Michelle is a highly competent marketing professional, with a refreshing no-nonsense approach. She has provided marketing and communications support to the CEO and managers of Mediationplus for the last 3 years and this year became a board trustee. She recently helped us refresh our branding and marketing material to reflect the changes to our business model. I can thoroughly recommend Michelle!”.

John Levett, CEO

“An ability to generate new ideas, an eye for the detail and a passion for her work sum Michelle up during her time with Forward Swindon. Michelle was an important part of the team; absolutely passionate about promoting the town to new businesses, and residents alike and loyal to her colleagues and organisation – a pleasure to work with!”.

Ian Piper , CEO

“Undoubtedly highly able in the marketing world Michelle’s skills lie in her passion and drive when working on any project. Such an example is the We are Swindon campaign promoting Swindon. This has galvanised the community and led to a growing network of contributors and followers including the visitor information centre. It’s a great success.”

Dawn Heavens

Video management examples.

We Are Swindon Michelle Jones Digital Marketing Freelancer Video work examples
We Are Swindon Michelle Jones Digital Marketing Freelancer Video work examples
We Are Swindon Michelle Jones Digital Marketing Freelancer Video work examples
We Are Swindon Michelle Jones Digital Marketing Freelancer Video work examples

Email campaign examples.

We Are Swindon. Michelle Jones. Digital Marketing Manager. Electronic Newsletters.

National Digital Ad placement examples.

We Are Swindon. Michelle Jones. SwindonUK campaign national digital ads

Exhibition Stand examples.

Michelle Jones We Are Swindon Exhibition stand for The New Swindon Company
Michelle Jones We Are Swindon Exhibition stand for Forward Swindon Ltd
Michelle Jones We Are Swindon Exhibition stand for SwindonUK campaign
Michelle Jones We Are Swindon Exhibition stand for Forward Swindon Ltd.

Design and print management examples.

We Are Swindon Michelle Jones Print Examples
We Are Swindon Michelle Jones Print Examples
We Are Swindon Michelle Jones Print Examples
We Are Swindon Michelle Jones Print Examples
Email Michelle